by Alex Mouravskiy | Mar 6, 2019 | B2B, B2C, Blog, Content Curation
Shake up your brand marketing with user-generated content. User-generated content includes blog posts, comments, photos, videos, reviews, or other content created by customers—not by internal employees at your organization. It’s all from the outside, produced by...
by Alex Mouravskiy | Feb 25, 2019 | B2B, Blog, Content, Video
Customer-centric marketing is a specific take on marketing that B2B brands shouldn’t forget when it comes to their video strategy. If you don’t already have a video marketing strategy keep in mind, most millennial buyers absorb information through video on social...
by Alex Mouravskiy | Feb 18, 2019 | B2B, B2C, Blog, Content Marketing, Content Strategy
To engage customers in the digital age, brands need a content strategy. Most online businesses already have some kind of content marketing strategy. According to the Content Marketing Institute’s 2018 B2B Content Marketing Benchmarks, Budgets, and Trends survey, 72...
by Alex Mouravskiy | Jan 27, 2019 | Blog, Content Distribution, Email, Facebook, Social Media
You’ve got a cavalcade of content. Now you need to the distribution channels to get it where it needs to be. Well, how do you do that? Fret not – there’s a ton of content distribution channels and tools out there you can use to amplify your blog articles,...
by Alex Mouravskiy | Jan 16, 2019 | Amplification, B2B, Blog, Content, Data & Analytics, Facebook, Optimization, Social Media, Tools
Despite a slew of privacy-related controversies last year, Facebook is still the top social media channel for most of the world. As of late last year, Facebook still has over 2 billion active users per month. That’s a huge potential audience, which is why many...
