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What Makes Us Different?
As a brand, it’s hard to stand out from the pack. There’s no shortage of platforms to reach your audiences, but figuring out which ones to prioritize – that’s not always so simple. We take the guesswork out of content marketing by helping brands find out where their customers spend time, creating award-winning content marketing campaigns that span both digital and print, and turning our clients into industry-leading influencers and thought leaders.
Sound interesting? Shoot us a line. We love talking to new people, and tackling new problems.
“S&G is very adamant about making sure that the content is valuable to the target audience.”
“I appreciated their strategic chops and the B2B experience. This was not a fluff piece by any stretch of the imagination. This was not a flash in the pan.”
Communications Manager,
JWA
“Everyone else was more of the ‘same old same old’ that we had already experienced. S&G had a nice, fresher take on things that definitely paid off.”
Executive Director,
OUTshine Film Festival
“…sales have increased by 40 percent. S&G’s customer-focused attitude, dependable availability, and digital marketing expertise are now integral to our operation.”
CFO,
Shrimp and Grits Kids
“We saw a 333% increase in social revenue from S&G’s social content and strategy. Our engagement metrics across all social channels also went through the roof.”
CEO,
Mimoco
Why Branded Content Isn’t Enough – You Need a Strategy
Whenever branded content comes up, the first example that comes to mind is usually Red Bulletin, the magazine that energy drink company Red Bull created to help market its drink. Creating the magazine helped change Red Bull’s business model from a drink company that...
Ditch the Content Marketing Funnel and Embrace the Marketing Flywheel
Traditionally, marketers have looked at the customer journey as a funnel: first, prospects enter the content marketing funnel, and as they learn more about the company and make their way down the funnel, some drop off. Finally, a small percentage reach the bottom of...
The Benefits of Content Marketing: Why Content Is So Important
Content is what sells products and services — even Benjamin Franklin knew it. In 1732, he began publishing Poor Richard’s Almanac solely to promote his printing business. His content was so successful that he essentially became a publisher, selling as many as 10,000...
You Should Work With Us. We're Fun (and Brilliant).
