by Alex Mouravskiy | Feb 25, 2019 | B2B, Blog, Content, Video
Customer-centric marketing is a specific take on marketing that B2B brands shouldn’t forget when it comes to their video strategy. If you don’t already have a video marketing strategy keep in mind, most millennial buyers absorb information through video on social...
by Alex Mouravskiy | Dec 22, 2018 | B2B, Blog, Content, Content Marketing, Mobile Content, Video
Make video marketing part of your New Year’s resolutions. It’s not too early to think of that yet, right? You’re probably gearing up for a swanky holiday party. Or waiting for a plane or train (or automobile) to take off. Maybe dusting off that old Die Hard DVD? We...
by Lauren Fairbanks | Dec 13, 2018 | B2B, B2C, Blog, Content, infographics, Social Media, Video
The amount of content in the digital sea is seemingly infinite. At least, that’s how a hacky cyberpunk writer might put it. But it’s true: 91 percent of respondents say they use content marketing in a recent Content Marketing Institute (CMI) benchmark survey. How’s a...
by Alex Mouravskiy | Jun 21, 2018 | B2B, B2C, Blog, Video
We’re big fans of video. And why not? Video is a powerful tool, and one that should be part of every brand’s content marketing strategy. For some proof, just take a gander at a few of these stats: Marketers who use video grow revenue 49% faster than non-video users....
by Alex Mouravskiy | May 9, 2018 | B2B, B2C, Blog, Mobile Content, Video
Video content has become an important tool in the content marketer’s toolkit in 2018. In fact, according to video company Wyzowl and the results of their State of Video Marketing Survey, 81 percent of companies use video for marketing purposes in 2018. That’s a lot of...
by Lauren Fairbanks | Apr 19, 2018 | Blog, Company news, Video
You may have heard through the grapevine that we made a commercial. It’s true – we’re officially expanding into video content and we figured what better way to show off our skills than to make a video of our own. Because we’re storytellers at...