by Lauren Fairbanks | Feb 2, 2018 | Blog, Content, Reporting, SME, Social Media, Writing
Like my favorite ketchup-salesman-turned-presidential nominee said when he quoted Pokemon: The Movie 2000, life can be a challenge. Life can seem impossible. It’s never easy when so much content is on the line. Okay, I’m paraphrasing a bit there, but what I’m getting...
by Alex Mouravskiy | Jan 23, 2018 | Blog, Content, Content Marketing, Social Media
Pop quiz, hotshot! What’s one of the most popular types of interactive content marketing out there? If you answered, “Quiz websites!” then you win the Kewpie doll! What’s a Kewpie doll? Don’t worry about it. Instead, enjoy a brief history of the rise and fall (and...
by Alex Mouravskiy | Nov 27, 2017 | Blog, Content, Content Marketing
The Internet is awash with content. There’s so much content we need pipeline for it, almost like it’s water out of a tap. Or, content is the blood that flows through the Web’s veins. In a way, it is. GIFs, memes, videos, cat photos (and videos), long-form articles,...
by Alex Mouravskiy | Apr 8, 2015 | Blog, Blogging, Content, Email, Uncategorized
It’s been a while since we wrote a blog post. It’s not that we stopped believing content marketing by way of blogging is an awesome way to get attention. Instead, we (and I mean I, specifically) ran into a wall. Two walls in fact. First, we got busy, and...
by Alex Mouravskiy | Aug 20, 2013 | Blog, Content, Writing
I talk to about 5-6 business decision makers every week about their marketing efforts and how well they’re meeting their goals – be it lead creation, brand awareness, partnerships, or revenue earned. This is a great way for me to get a broad overview of...
by Alex Mouravskiy | Jul 24, 2013 | Blog, Blogging, Content, Content Marketing, Design, Uncategorized
If you’re a content, inbound, or SEO veteran, you know all about the hub and spoke design. If you don’t, pay very close attention! It’s been written about before, many times, in many places. Still, I’m not convinced those write-ups do a great...
