by Lauren Fairbanks | Dec 19, 2018 | B2B, B2C, Blog, Content, Content Curation, Tools
2018 has been a banner year for creative content. Multiple brands are doing great things with custom content such as white papers, infographics, and ebooks. Companies are turning traditionally dusty annual reports into colorful, high-value must-reads for customers and...
by Alex Mouravskiy | Nov 30, 2018 | Blog, Content, Content Curation
Content curation sounds easy, but it’s not. After all, what’s so difficult about sharing content others have produced? Because that’s basically what content curation entails, right? Well, yes. But there’s more to it than simply clicking “Share” or “RT.” First, there’s...