S&G Presents: Superfine! The Story
You may have heard through the grapevine that we made a commercial. It's true - we're officially expanding into video content and we figured what better way to show off our skills than to make a video of our own. Because we're storytellers at heart, we wanted to...
6 Best Practices for Your Website Content Strategy
A successful website content strategy involves several different aspects. How is your design? Are you using effective SEO? What about the user experience? Are you talking with visitors, taking suggestions to heart? You can figure out some of the answers to those...
6 Tips to Enhance Your Content Promotion
Content promotion can be difficult. It takes a lot to stand out from the crowd, or even to just gain the confidence to promote oneself. Or maybe your recent analytics revealed that you’re in a rut and you need a few ideas to get back on top. Have no fear—these...
The Top Content Marketing Firm in NYC? S&G Content Marketing.
S&G has been named the top content marketing firm in New York City. Washington-based ratings and reviews company Clutch made the announcement today, based on the number of verified client reviews, market presence, and overall work quality of the top-performing...
4 of the Best Content Marketing Examples in 2018 So Far
Oh my gosh. It’s already April? How is this year going by so quickly? Well, maybe that’s a good thing. Tax season is just about to wrap up, which is definitely a good thing, and the weather is about to get a lot warmer. It’s also the end of the first quarter, which is...
4 Ways to Adjust Your 2018 Content Plan
We’re approximately 75 days into 2018, with about 290 days left to go. That means the first quarter is just about over. Maybe it’s time to keep abreast of your content plan and recalibrate where necessary? Here are four ways you can adjust your content plan for the...
Some SEO Content Marketing Tips in Time for Spring
Hey, it’s the middle of March already. Is it just me or is this year speeding by way too fast? Or maybe not fast enough, depending on who you’re asking. Whatever your feelings, it’s springtime. Yeah, snow may still stick to the sidewalk, but that calendar doesn’t lie:...
Memes, Politics, and Snarky Web Content Marketing: When #Brands Break #Bad
Web content marketing is a tricky thing. There’s a lot of noise out there, especially on social media, where brands, like Replicants from Blade Runner, blend in with regular people. Like regular people, brands embarrass themselves to gain attention. They talk back,...
A Few Ways You Should be Marketing Content
Content is just a part of content marketing. There’s also the whole marketing part. If you have rock solid content but no way to get it in front of people, perhaps you should have a marketing content plan alongside your content marketing strategy. Here are a few ways...
Which Marketing Strategy is Right For You?
Alright, you got a business. You got a product and/or service. You even got a message you want to tell people. What’s the best way to get that message out there? How do you get it out to those who need to hear it? What are your objectives? Your brand identity? Simply...