by Alex Mouravskiy | Oct 1, 2011 | Blog, Content Marketing, Facebook, Social Media, Uncategorized, Writing
First, let me apologize for breaking my once a day blog updates almost immediately. Suffice it to say, last week got away from me completely. I am humbled, and apologetic, and it won’t happen again until the next time it happens. That said, I wanted to make this...
by Alex Mouravskiy | Sep 18, 2011 | Blog, News, Uncategorized, Writing
If you can’t solve a problem, throw money at it until it goes away. I don’t think that’s an actual adage, but it should be. It sounds like semi-legit advice. Unfortunately, especially in the social marketing and digital media space, it’s a...
by Alex Mouravskiy | Sep 2, 2011 | Blog, Company news, Facebook, Social Media, Uncategorized
According to Edison Research, more than half of all Americans over the age of 12 are now on Facebook. This would seem to imply that either everyone on Facebook falls perfectly into that half of the American population that rests north of the intelligence average, or...
by Lauren Fairbanks | Aug 15, 2011 | Blog, Company news, Facebook, Social Media, Uncategorized
In an article on Social Media Today, Eric Goldstein argues that companies should not have a “one size fits all approach” for social media outlets, instead suggesting that the best approach is to have several accounts tailored towards each specific section...
by Lauren Fairbanks | Aug 8, 2011 | Blog, Facebook, Social Media, Uncategorized
Facebook’s roll-out of new features lately have been helping brands promote their Fan page without much of a serious effort. The most recent update that had the social media sphere abuzz was the ability for users to tag friends within their status updates by...
by Alex Mouravskiy | Jul 7, 2011 | Blog, Content Marketing, Facebook, Social Media, Uncategorized
No matter how hard SEMs and other online guru’s work to finally kill the myth, it seems to remain stuck in the minds of traditional marketing departments and the budgetary choke-point of middle management: “Silly Rabbit, Social Networks are just for...
