by Alex Mouravskiy | Dec 14, 2018 | Blog, Blogging, Content, infographics, Mobile Content
Custom content helps separate your brand from the rest. Blogs are nice, but everyone’s got one, and if you lack heartier, more detailed, technically-involved content that bottom- or near-the-bottom-the-funnel buyers want to see, then you may lose out to a competitor...
by Alex Mouravskiy | Oct 22, 2018 | B2B, B2C, Blog, Blogging
Two of the most common content marketing challenges for both B2B and B2C businesses today are: Writing blog posts that are good. Writing blog posts at a consistent pace. Why is that? Well, anyone who’s ever had to sit down and write a 600 word article from...
by Alex Mouravskiy | Aug 4, 2018 | Amplification, Blog, Blogging, Content, Content Distribution, Content Marketing
Marketing content is a time-consuming process. Though, to be fair, most stages of content marketing are time-intensive. You’ve got to do a ton of research and strategy, and then write, create, and produce high-quality content on a regular basis. But once you have your...
by Alex Mouravskiy | Jun 12, 2018 | Blog, Blogging, Content Marketing
Content marketing can be tough. Forget “content is king” (when is that saying going to retire?), how about “content takes time. And effort. And energy. And imagination. And resources. And more time!” You need to constantly come up with new ideas, at a steady clip,...
by Alex Mouravskiy | May 25, 2018 | Blog, Blogging
The benefits of blogging should be clear to businesses by now. But just in case, let’s review a few simple facts: By publishing a steady stream of content so it gets picked up on search engines, blogs are an easy and effective way to attract traffic to your site. They...
by Alex Mouravskiy | Mar 16, 2018 | B2B, B2C, Blog, Blogging, Content, Content Marketing
We’re approximately 75 days into 2018, with about 290 days left to go. That means the first quarter is just about over. Maybe it’s time to keep abreast of your content plan and recalibrate where necessary? Here are four ways you can adjust your content plan for the...
