by Alex Mouravskiy | Aug 23, 2018 | B2B, Blog, Content Marketing
What do you think of when you hear “b2b marketing”? Probably nothing too sexy. B2C marketing has it easy. You can easily find funny, clever, and creative ways to show off a household product or a pair of headphones that will capture your audience’s attention. But B2B...
by Alex Mouravskiy | Aug 19, 2018 | B2B, Blog, Content Marketing
To get their client’s message out, content marketers have a lot of options available. For a constant rat-tat-tat volley of content that ensures you’re at the top of Google rankings, there’s the branded blog, updated daily or weekly to stay in the minds of...
by Alex Mouravskiy | Aug 17, 2018 | Blog, Company news
Is it that time again already? Yes! S&G has once again been recognized for its efforts in the content marketing field. Specifically, S&G was recently named one of the Top Corporate Communications Agencies in the U.S. according to business ratings and review...
by Alex Mouravskiy | Aug 4, 2018 | Amplification, Blog, Blogging, Content, Content Distribution, Content Marketing
Marketing content is a time-consuming process. Though, to be fair, most stages of content marketing are time-intensive. You’ve got to do a ton of research and strategy, and then write, create, and produce high-quality content on a regular basis. But once you have your...
by Alex Mouravskiy | Aug 1, 2018 | B2B, Blog, Content Marketing
Pretty much everyone’s got a content marketing plan these days. But according to the Content Marketing Institute only 34 percent of businesses say their strategy is very effective at achieving its current goals. Maybe you’re just starting out with your current content...