by Alex Mouravskiy | Feb 19, 2018 | B2B, B2C, Blog, Content, Contests, Mobile Content
Ah, digital marketing. Or, these days, just plain marketing! Nearly everyone carries a smartphone in their pocket, browses social media, owns a tablet, or enjoys broadband Internet. That’s a lot of potential ways to connect with customers, whether they’re regular Joe...
by Alex Mouravskiy | Feb 16, 2018 | Blog, Data & Analytics, SEO
How is your content marketing paying off? Not sure? Luckily, some content marketing analytics can clue you in to how effective your content really is. And there’s a plethora of tools, free or otherwise, out there to help you figure out if your traffic is converting to...
by Alex Mouravskiy | Feb 13, 2018 | Blog, Content Marketing, SEO
It’s the second (full) week of February and you can probably guess what that means! More slushy roads? Seven days until Washington’s birthday? Black Panther comes out this weekend? Yes, yes, and yes to all of that, but also, it’s Valentine’s Day! And what does...
by Alex Mouravskiy | Jan 23, 2018 | Blog, Content, Content Marketing, Social Media
Pop quiz, hotshot! What’s one of the most popular types of interactive content marketing out there? If you answered, “Quiz websites!” then you win the Kewpie doll! What’s a Kewpie doll? Don’t worry about it. Instead, enjoy a brief history of the rise and fall (and...
by Alex Mouravskiy | Jan 19, 2018 | Blog
There’s a lot of content marketing out there. And it’s about time we shared some of our favorite content marketing examples. We chose the following from brands that know their target audience, brands that produce content that goes above and beyond just the product,...