by Alex Mouravskiy | Jun 21, 2018 | B2B, B2C, Blog, Video
We’re big fans of video. And why not? Video is a powerful tool, and one that should be part of every brand’s content marketing strategy. For some proof, just take a gander at a few of these stats: Marketers who use video grow revenue 49% faster than non-video users....
by Alex Mouravskiy | Jun 14, 2018 | Blog, Content Marketing, Tools
Content marketing takes talent, time, tenacity, and tools. What, you think ebooks and blog articles appear from our bare hands? No, we have quite an arsenal of apps and tools available—many of them available for free—at our disposal that help us ideate topics, see...
by Alex Mouravskiy | Jun 12, 2018 | Blog, Blogging, Content Marketing
Content marketing can be tough. Forget “content is king” (when is that saying going to retire?), how about “content takes time. And effort. And energy. And imagination. And resources. And more time!” You need to constantly come up with new ideas, at a steady clip,...
by Alex Mouravskiy | Jun 8, 2018 | B2B, B2C, Blog, Content Marketing, Data & Analytics, Design, infographics
Healthcare organizations need content marketing, too. Fluctuating laws, stringent regulations, and extensive legal reviews that scrutinize how companies get their messages across can make things difficult, but that hasn’t stopped healthcare businesses from trying. Up...
by Alex Mouravskiy | May 30, 2018 | Blog, Content, infographics
Time sure flies, doesn’t it? With May in the bag, we’re almost halfway through 2018. And honestly, thank goodness. The seemingly endless era of puffy coats, slushy sidewalks, and spending fifteen minutes lacing and unlacing thick boots is finally,...