by Lauren Fairbanks | Jul 18, 2018 | Blog, Company news
Ah, internships: long hours, crappy pay, menial labor, and your boss is probably a raging dick of a middle manager on a power trip. Then there’s this internship. It’s still crappy pay, but we don’t like staying in the office too late (especially not when it’s nice...
by Lauren Fairbanks | Jun 29, 2018 | Blog, Content Marketing
Any growing business with a great product or service needs to get its name out there. Through a series of blog articles, videos, or email newsletters, a content marketing campaign can attract and maintain a loyal base of customers and increase sales and brand...
by Lauren Fairbanks | Jun 18, 2018 | Blog, Content Marketing
Inbound marketing can be summed up as the umbrella term for everything we do: attracting visitors to your brand and converting them to leads and sales with quality content marketing. In other words, inbound marketing is a more natural way to pull in customers than...
by Lauren Fairbanks | May 25, 2018 | Blog, Content, Content Marketing
For most people, content development is this seemingly amorphous process that happens organically and spontaneously. Because you can’t put parameters on the creative process. Or can you? Even creative processes and brainstorming can benefit from a formalized and...
by Lauren Fairbanks | May 17, 2018 | B2B, Blog, Content, Content Marketing
What is a case study? In some ways you can think of them as a detailed testimonial—a story about a client with a problem that you helped solve. The “case study” is your sharing that story, so others can see how you tackled a specific problem and the results you...
